Property Marketing 101

When developing a marketing strategy for your housing inventory, the first step is to understand who is responding to your curb, web and print advertising. In addition to increasing the total amount of inquiries on your properties, VoicePad gives you the ability to extract:

• Who is responding (name, phone number, media source of inquiry)
• Which properties are getting the most interest
• Inquiry trend and interest-level by property
• Who's getting mortgage payment calculations

VoicePad simply generates more inquires for your advertising dollar. Many potential buyers want information on your properties – they're just not ready to engage your sales team (yet). But, they will speak with VoicePad to get immediate access to information when and where they want it – and in multiple languages. These leads can be systematically incubated with a "drip" campaign to keep your name and properties in front of these prospects.